Seasonal campaigns

"Don’t leave your brain at home…" New alcohol campaign

Our new video campaign aims to remind people not to leave their brain at home when they go on a night out drinking.

The video depicts a brain discussing his owner’s actions after he was left at home whilst the man went out drinking, and as a result the man ends up in a fight, is arrested and receives a Drink Banning Order (DBO). At the end of the video the brain is seen weeping as the man and his brain can no longer join his friends on a night out.

This campaign takes a comical and light-hearted approach to communicate the consequences of excessive drinking. It is hoped people will watch the video, find it amusing but also understand the messages and then share it online amongst their friends to increase circulation and views.

To watch the video please visit here www.DontLeaveYourBrainAtHome.com