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Freedom of Information (FOI) Act request ref: 01/FOI/24/006654/Y
Version Date: 28/06/2024
I have seen your campaign your website #looksustellus.
Could I please know how else this campaign was promoted? Such as Were resources given to children, and if so, how was this done? Were all schools/areas covered by your units given these resources?
I'm interested in knowing how the campaign was made visible to children
The Corporate Communications & Engagement Department have provided the following information.
The campaign was predominantly promoted online. This included certain media platforms that target parents and youth audiences (i.e., Facebook, Twitter, Force Instagram & YouTube). It also included some promotions which were directed to parents through radio channels.